Marketing, are you doing it?

The number one mistake small businesses make is cutting costs by eliminating their marketing funds. A business owner cutting their marketing budget is like a farmer who stops watering their plants to save money on their water bills. If your business is struggling the...

Your business can’t ignore mobile devices.

It seems like everyone is focusing their attention on their mobile devices.  For better or worse according to pewresearch.org,  roughly three-quarters of Americans or 77% now own a smartphone.  77% is too big of a percentage to ignore. The truth is that Americans are...